The UAEDI logo communicates the symbolic essence of the organization through a combination of shapes, words and colors.

This logo was developed by Ms. Snow Winters, Center for Advanced Spatial Technologies (CAST) during the first year of UAEDI. Various designs were presented at periodic meetings of UAEDI colleagues for their consideration and input, and a survey of their opinions was taken. The final design was completed in the spring of 2003.

The logo appeared “officially” for the first time on SEED (Students Engaged in Economic Development) certificates that were distributed at the end of the 2003 spring semester to University of Arkansas students in Interior Design and Landscape Architecture who participated in class projects that targeted needs in Cross County.

Symbolism:

Shapes:

• Outline of Arkansas – indicates that UAEDI is targeting its efforts throughout the state of Arkansas.
• Spiraling arrow –represents an upward-moving ever-increasing prosperity spiral that results when UAEDI colleagues and partners effectively and efficiently work together in a shared mission to enhance the economic and social well-being and prosperity of the people of Arkansas.
• Sun – indicative of UAEDI being part of a new day of partnerships in Arkansas that focuses on broad-based development (economic, community, educational and leadership) based on breakthrough solutions.
• Rays of the sun – representative of UAEDI outreach and the many disciplines, partnerships and ideas needed for comprehensive broad-based development and breakthrough solutions in Arkansas.

Colors:

• Cardinal red - represents UAEDI’s endorsement of the historical state-wide land-grant mission of the University of Arkansas.
• Green and yellow- denotes economic and social well-being and prosperity.

Words:

• “Preparing People for Prosperity” – goal of UAEDI faculty, staff, students, administrator and partners through their individual and collective efforts.
• UAEDI – is the acronym for University of Arkansas Economic Development Institute.